What is SEO?
SEO or Search Engine Optimization is the name given to activity that attempts to improve search engine rankings. In search results Google™ displays links to pages it considers
relevant and authoritative. ... In simple terms your web pages have the potential to rank in Google™ so long as other web pages link to them.
Why is this important
A well-optimized web page allows you to be visible on a Google search results page when people are searching for the product, service or topic you are writing about. Organic traffic = FREE Traffic (this is golden)
How can you improve your ranking?
Create your Google My Business Page. Google My Business is a free tool that allows you to promote your Business Profile and business website on Google Search and Maps. With your Google My Business account, you can see and connect with your customers, post updates to your Business Profile, and see how customers are interacting with your business on Google. Visit https://www.google.com/business/ and create your free listing.
Name images. When you upload a image to your website name the image. For Example, when I upload the image below in the pink box I would change the name and add tags.
Check Images for Broken links. A broken link or dead link is a link on a web page that no longer works because the website is encountering one or more of the reasons below. An improper URL entered for the link by the website owner. The destination website removed the linked web page (causing what is known as a 404 error). According to Quora. Do you want to check your website for free? Use my Website Audit tool to check your website
There are all sorts of tools out there that can help you improve your SEO ranking. Optimizing your content is the first step and then you will be on you way to becoming a writing wizard. Let me know in the comments section below if you’ve tried any of these strategies and which ones have proven the most effective for you!
Now that you’re ready to go, download our free SEO checklist to start optimizing your business website or blog for search engines!